Jeff Walkers Product Launch Forumla 2.1+

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Course Materials Module 1: Getting To Your First Product Launch Plan – Fast and Simple

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Course Materials Module 2: The Pre Pre-Launch – The Critical Details That Almost Everyone Overlooks

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Course Materials Module 3: Pre-Launch - Driving Your Market Into A Frenzy

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Course Materials Module 4: From Pre-Launch To Launch: It's All Starting To Gel Now... We're Almost There!

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Course Materials Module 5: The Launch: It's Time To Hit "SEND" And Get The Big Payoff

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Course Materials Module 6: this is the Hot Seat module – with eight Hot Seats in all kinds of different niches.

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q&a call details News! Q&A Page: access all our question and answer recordings and videos Click here for more information.


Pagetitle: Product Launch Formula 2 Members Area
URL: http://www.plfsite.com/plf2/qna_plf2.1.html
Referring Page: http://www.plfsite.com/plf2/backdoor.html

Link URL: Link Text:
http:/ / www.plfsite.com/ plf2/ faq.html Need Support?
http:/ / www.plfsite.com/ plf2/ backdoor.html Home
http:/ / www.plfsite.com/ plf2/ qnavideo1.1.html Extra Q&A Video 1
http:/ / www.plfsite.com/ plf2/ qnavideo1.2.html Extra Q&A Video 2
http:/ / www.plfsite.com/ plf2/ qnavideo1.3.html Extra Q&A Video 3
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call1-part1.mp3 Module 1 Q&A Call from November 20th, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call1-part2.mp3 Module 1 Q&A Call from November 20th, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call2-part1.mp3 Module 2 Q&A Call from December 2nd, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call2-part2.mp3 Module 2 Q&A Call from December 2nd, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call2-qanda-questions.pdf Right Click to Download a PDF of the Questions for the call
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call3-part1.mp3 Module 3 Q&A Call from December 8th, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call3-part2.mp3 Module 3 Q&A Call from December 8th, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call3-qanda-questions.pdf Right Click to Download a PDF of the Questions for the call
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call4-part1.mp3 Module 4 Q&A Call from December 18th, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call4-part2.mp3 Module 4 Q&A Call from December 18th, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call4-qanda-questions.pdf Right Click to Download a PDF of the Questions for the call
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call5-part1.mp3 Module 5 Q&A Call from January 6th, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call5-part2.mp3 Module 5 Q&A Call from January 6th, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call5-qanda-questions.pdf Right Click to Download a PDF of the Questions for the call
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call6-part1.mp3 Module 6 Q&A Call from January 14th, Part 1 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call6-part2.mp3 Module 5 Q&A Call from January 14th, Part 2 - Right Click to Download
http:/ / plf2-vids.s3.amazonaws.com/ PLF2.1-call6-qanda-questions.pdf Right Click to Download a PDF of the Questions for the call

One more thing - if you scroll down this page you will find lots of bonuses and other extra goodies..

best regards,

Jeff

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Bonus Materials New!

Bonus Front Of The Line Launch Software


This software has been used in multiple seven-figure launches... it's fantastic for creating big buzz just before your launch goes live.

IMPORTANT: be sure to listen to the audio (or read the transcripts) BEFORE you use this software. It's powerful stuff, and it can blow up in your face if it's not used properly. Please don't be intimidated, just listen to the audio (or read the transcripts) and you'll be fine.

There are four files here:

1. The "Hidden Psychology" audio (44 minutes) - with Jason Potash and Jeff Walker, where we uncover the psychology behind the software, and how you should use it...Click here to listen.

2. The transcripts of the "Hidden Psychology" audio. Click here to download the pdf.

3. The installation instructions for the software. Click here to download the instructions.

4. The actual software file for you to download. Click here to download the software.

IMPORTANT NOTES:

First, the software is Windows only. Sorry Mac users... you will need to come up with a Windows machine (or use Parallels or VMware).

Second, the software is VERY easy to install... just follow the instructions in the installation PDF. However, if you have problems and you need help, you can get it professionally installed by Jason Potash's team for $100... just send an email to support@portalfeeder.com if you are interested.


Bonus MaterialsInterview with John Reese

This groundbreaking interview takes you deep inside John Reese's marketing as he talks about many of his launch strategies.... and he takes you deep inside the events of August 17th, 2004 - John's Million Dollar Day - John walks you through the day, right up to that last refresh that showed sales totals of over $1,000,000 in a 24-hour period - on a new web site with no paid advertising or sales staff!

Right Click to Download the .mp3 (Part 1)

Right Click to Download the .mp3 (Part 2)

Right Click to Download the .mp3 (Part 3)


Bonus MaterialsInterview with Jason Potash

Learn how to embrace controversy, how to kickstart your partners, using a PDF report to build your announcement list, boosting the opt-in rate for your announcement list, creating a dialog with your prospects, giving proof, potential disasters.

Right Click to Download the .mp3 (Part 1)

Right Click to Download the .mp3 (Part 2)


Bonus MaterialsCase Study: Kenny and Rob Salter

New to Internet marketing, a Guitar Academy teacher and his musician son came up with a product which initially made $1500. They bought Product Launch Formula and after their first product launch... well. .. in Kenny's own words, "You know, I might make about $5,000 doing this. That's what I thought. We wound up grossing a little over $40,000."

Right Click to Download the Audio

Right Click to Download the PDF


Bonus MaterialsCase Study: Martin Howey

Martin went from sending an email to a list of 3,600, having them run through a teleconference, having a live event (oh, and making around $340,000) in just a couple of months.

Right Click to Download the Audio

Right Click to Download the PDF


Bonus MaterialsPaul Myers and Jeff Walker on Inexpensive Launches

Right Click to Download the .mp3 (Part 1)

Right Click to Download the .mp3 (Part 2)

Download the PDF


Bonus Materials Click here to Watch a Mindmapping Video Tutorial

I got a lot of questions about the mindmaps I used for the blueprint video and I'll be using them going forward quite a bit.

I use mindmaps extensively in my launch planning. The software I use is called Mindmanager by Mindjet.com

This video will walk through some of what you can do with mindmaps.

Other resources mentioned in the video include mindmeister.com and bubbl.us


Bonus MaterialsHow To Avoid Getting Shut Down By Your Merchant Account!

This is an interview with Jud Smith... he is the Vice President of Risk Control at my merchant account provider - Power Pay.

It's CRITICAL that you listen to this interview to avoid merchant account problems.

This is a meaty interview that covers ground that I don't think has EVER been talked about before in the Internet marketing world. There is critical stuff on this interview about managing your relationship with your merchant account provider both before and during your launch.

Please Right Click to Download The Call (MP3)


Bonus Materials How To Get Your Duplication and Fulfillment Done Without Headaches

This is an interview with Cindy Tonne of Disk.com... this is the company that I work with for printing my books, duplicating my DVDs and CDs, and shipping my product.

If you're going to sell physical information products, then you need to listen to this interview... it's important to get this stuff right. I've had fulfillment disasters in the past, and it's NOT something you want to deal with.

Cindy's my personal rep at Disk.com, and she's saved my life on more than one occasion.

Please Right Click to Download The Call (MP3)


Bonus MaterialsHere are the complete from my Product Launch Live Workshop in June 2008. Some important points:

1. This is the raw, unedited video, we haven't made any fancy edits or intros - you're seeing it just like the 93 people who were at the Workshop... and they paid $5,000.00.

2. If you want to see what those attendees thought of the event, go check out their comments here.

3. If you think this stuff is good, wait until you see the rest of Product Launch Formula 2.1+. This is just the start. :)


PLEASE NOTE: We are offering links to two streaming options - both large and small - check out both to see which one works better for your computer. They are both available for download as well.

1. Jeff Walker - Workshop Session 1

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2.Special Guest: Rich Schefren

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3. Jeff Walker - Workshop Session 2

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4. Special Guest: Eben Pagan

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5. Special Guest: Frank Kern - WARNING: Contains Profanity

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6. Jeff Walker - Workshop Session 3

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7. Special Guest: Jeff Johnson

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8. Jeff Walker - Workshop Session 4

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9. Special Guest: Don Crowther

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10. Jeff Walker - Q & A

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11. Jeff Walker - Workshop Session 5

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12. JV Experts - Stu McLaren, Leo Quinn, Gary Ambrose

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13. Jeff Walker - Workshop Session 6

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14. Jeff Walker - Workshop Session 7

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15. Jeff Walker - Workshop Session 8

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If the Videos wont play for you, you can download them to your computer and play them on your desktop using the free Wimpy FLV Player (it works on both Mac and Windows.) Download the Wimpy FLV Player here.

 


Action GuidePlease be certain to Download this Action Guide and Print it out if you can! Select one of 3 categories you find yourself in (dont worry, we try to make it obvious and if it not, we have some neat tricks to help you figure it out!), and if you follow the path we will lay out for you the next 5 weeks, you will be well on your way. This is your personal step by step guide. I know you will love this..


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Bonus MaterialsRich Schefren interviews Jeff Walker - Five Hours on the Phone..

OK, I have a cool extra bonus for you, and I think you will love it... but before you read it, I have to tell you a bit about it, and I have some warnings:

1. This is the transcript of a FIVE-HOUR interview. It took place about a year ago... Rich Schefren interviewed me over the phone... with Rich interviewing me on all the big launches in the "Internet Marketing" niche.

2. Even though this call is about a year old... the material is NOT outdated. And I never released it except to my $18k Platinum Coaching students.

3. I hesitate to release this because it is 100% focused on GURU launches. That's because Rich really wanted to know how to apply this stuff to his business... so that's what he wanted to focus on.

Now as you know, Product Launch Formula works in non-guru niches and markets even better than it works in the Internet Marketing niche... but there's still a lot to be learned from studying guru launches, so I thought this would be very valuable to you.

SO PLEASE remember, this program is NOT about guru launches. We will talk about them from time to time... but the focus is on teaching you how to apply Product Launch Formula to ANY type of business - including YOURS.

Download The PDF

 

Bonus Materials How To Avoid Getting Shut Down By Your Merchant Account! -

This is an interview with Jud Smith... and it's CRITICAL that you listen to it to avoid merchant account problems. Jud is the Vice President of Risk Control at my merchant account provider - Power Pay. This is a meaty interview that covers ground that I don't think has EVER been talked about before in the Internet marketing world. There is critical stuff on this interview about managing your relationship with your merchant account provider both before and during your launch.

Please Right Click to Download The Call (MP3)


Regular Guy Case Study CASE STUDY: Richard East used PLF to "launch" at estate sale from thousands of miles away... this is a launch where you have no list, no web site, no JV partners, and the 'you have never seen the "product" before' (in fact, the product was everything from golf shoes to computers to art to jewelry). The bottom line - more than $100k and EVERYTHING was sold. An amazing story and an amazing Case Study. 42 minutes.

Right Click to Download The Mp3

Download The PDF


Regular Guy Case Study CASE STUDY: When Lisa Parmley was running low on inventory for her physical product, she put together a RELAUNCH to pay for her new product. The relaunch generated $5,000 the first day and more than paid for her new inventory. 17 pages. (No audio available.)

Download The PDF


Regular Guy Case Study CASE STUDY: An amazing story - Michelle Macphearson did a product launch for a MySpace tool and did $1269 on launch day... a very respectable return. But the story really gets wild when you learn how quickly Michelle leveraged that launch into a major business. This is a true story of someone going from zero to 120 mph in just a few months. 45 minutes long.

Right Click to Download The Mp3

Download The PDF


Regular Guy Case Study CASE STUDY: Frederic Patenaude created an infoproduct with a partner, and then they each agreed to market it separately. When Frederic used PLF to launch the product, he completely sold out of his inventory in days... and he had to borrow inventory from his content partner - his partner didn't use PLF and had plenty of them sitting on the shelf! This is an amazing story, and I guarantee that this Case Study will give you lots of ideas. 16 pages. (No audio available.)

Download The PDF


Regular Guy Case StudyCASE STUDY: Andrew Jones had an ebook that was doing about $1000 per month. He used PLF to launch a home-study version and did a $60,000.00 launch... PLUS that launch started a continuity program that is doing approximately $10,000 per month, AND doubled the size of his list, AND attracted new JV partners.

Please Right Click to Download The Call (MP3)


Bonus Materials Power Copywriting For The Internet

This is a rarity... you almost NEVER see me offering a bonus that I didn't create... but this is a wonderful introduction to copywriting by my friend Bob Serling. I personally found this guide to be one of the smartest purchases I ever made. It will give you the essence of copywriting in a short, easy-to- read formula. I know a lot of my students need help with copywriting, so I acquired the rights to give you this course.

Download The PDF


Download the FAQ - Common Questions Answered


Bonus Materials Do they Feel The Love? All About Developing Relationship with your list.

Fantastic call covering list building, and building a relationship with your list. In addition to my presentation, I had my old friend Paul Myers on to get his perspectives.

List Building Call MP3 - Download Part 1 -
List Building Call MP3 - Download Part 2 -
List Building Call MP3 - Download Part 3 -
List Building Call Powerpoint- Download the powerpoint presentation to go along with the List Building Call.

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